Privacy Policy

Legal

Privacy Policy

Peela Distribution Ltd  ·  Last updated: 15 July 2026  ·  ICO Registration: CSN0921804

Contents

  1. Who We Are
  2. Information We Collect
  3. How We Use Your Information
  4. Legal Basis for Processing
  5. Who We Share Your Data With
  6. International Transfers
  7. How Long We Keep Your Data
  8. Cookies
  9. Your Rights
  10. Complaints
  11. Changes to This Policy
  12. Contact Us

This Privacy Policy explains how Peela Distribution Ltd ("Peela", "we", "us", "our") collects, uses, and protects your personal data when you visit peelanails.co.uk or make a purchase from us. We are committed to protecting your privacy in accordance with the UK General Data Protection Regulation (UK GDPR), the Data Protection Act 2018, and — for our EU customers — the EU General Data Protection Regulation (EU GDPR 2016/679).

1. Who We Are

Data Controller: Peela Distribution Ltd
Company Number: 17151782
Registered Address: 2 Bold Street, Preston, PR1 7JT, United Kingdom
ICO Registration Number: CSN0921804
Contact: peelateam@peelanails.com

As the data controller, we determine the purposes and means by which your personal data is processed. If you have any questions about how we handle your data, please contact us using the details above.

2. Information We Collect

2.1 Information You Provide Directly

  • Account and order data: name, email address, billing and delivery address, telephone number, order history, payment method details (processed securely by our payment providers — we do not store card numbers)
  • Communications: messages you send via email or our contact forms, including returns and guarantee claim submissions
  • Guarantee claims: videos you upload as evidence for a 30-day money-back guarantee claim
  • Marketing preferences: whether you have opted in to receive promotional emails or SMS

2.2 Information Collected Automatically

  • IP address and device identifiers
  • Browser type, operating system, and language
  • Pages visited, time spent, referring URLs, and clickstream data
  • Cookie identifiers (see Section 8)

2.3 Information from Third Parties

  • Payment processors (Shopify Payments, Stripe, PayPal) — transaction confirmation and fraud signals
  • Delivery partners (Royal Mail) — tracking events and delivery confirmation
  • Analytics and advertising platforms — aggregated audience data where you have consented to their use

3. How We Use Your Information

Purpose Examples
Fulfilling your order Processing payment, arranging delivery, sending order confirmation and dispatch notifications
Customer service Responding to queries, processing returns, handling guarantee claims and complaints
Legal compliance Retaining transaction records for HMRC; responding to lawful requests from regulators or courts; fraud detection
Marketing Sending promotional emails or SMS where you have opted in; retargeting ads on social platforms where consented
Improving our service Analysing site behaviour, A/B testing, product feedback
Security Detecting and preventing fraudulent transactions or abuse of our guarantee scheme
Processing Activity Legal Basis
Fulfilling your order and related communications Performance of a contract (Article 6(1)(b) UK/EU GDPR)
Retaining financial records Legal obligation (Article 6(1)(c)) — HMRC requires 6 years
Fraud prevention and site security Legitimate interests (Article 6(1)(f))
Marketing emails and SMS (opted-in) Consent (Article 6(1)(a)) — you may withdraw at any time
Analytics and performance cookies Consent (Article 6(1)(a)) — via cookie banner
Responding to your enquiries Legitimate interests / contract performance

5. Who We Share Your Data With

We do not sell your personal data. We share it only where necessary with:

  • Shopify Inc. — our e-commerce platform (data processed in the US under Standard Contractual Clauses)
  • Payment processors — Shopify Payments / Stripe / PayPal for secure transaction processing
  • Royal Mail — for delivery fulfilment and tracking
  • Formspree — our form backend for returns and guarantee claim submissions
  • Email service providers — for transactional and marketing emails (e.g. Klaviyo or Shopify Email)
  • Analytics providers — Google Analytics, Meta Pixel (where consented)
  • Professional advisers — accountants, legal advisers, where required
  • Law enforcement or regulators — where we are legally required to do so

All third-party processors are bound by data processing agreements and are required to handle your data securely and only for the stated purpose.

6. International Transfers

Some of our service providers are based outside the UK and EU (notably Shopify in the US and Canada). Where personal data is transferred internationally, we ensure appropriate safeguards are in place, including:

  • UK International Data Transfer Agreements (IDTAs) or Addendum to EU Standard Contractual Clauses
  • Adequacy decisions where applicable

You can request details of the specific safeguards in place for any transfer by contacting us at peelateam@peelanails.com.

7. How Long We Keep Your Data

Data Type Retention Period Reason
Order and transaction records 7 years from order date HMRC / legal obligation
Customer account data Duration of account + 2 years after last activity Legitimate interests / contract
Returns and guarantee claims 3 years from resolution Dispute prevention / legitimate interests
Guarantee claim videos 90 days after claim resolution Fraud prevention
Marketing consent records Until consent withdrawn + 1 year Legal compliance
Website analytics data 26 months (Google Analytics default) Service improvement
Customer service correspondence 3 years from last contact Legitimate interests

When data is no longer required, it is securely deleted or anonymised.

8. Cookies

We use cookies and similar tracking technologies on our website. Cookies are small text files stored on your device.

Category Purpose Consent Required?
Essential Shopping cart, login session, fraud prevention, checkout security No — necessary for the site to function
Analytics Understanding how visitors use our site (Google Analytics) Yes
Marketing Retargeting ads (Meta Pixel, TikTok Pixel, Google Ads) Yes
Functional Remembering preferences (currency, language) Yes

You can manage your cookie preferences via our cookie banner when you first visit the site, or by adjusting your browser settings. Withdrawing consent does not affect the lawfulness of processing carried out before withdrawal.

9. Your Rights

Under UK GDPR and EU GDPR you have the following rights regarding your personal data:

Right of Access Request a copy of the personal data we hold about you (Subject Access Request).
Right to Rectification Ask us to correct inaccurate or incomplete data.
Right to Erasure Request deletion of your data where there is no lawful reason to keep it ("right to be forgotten").
Right to Restrict Processing Ask us to limit how we use your data in certain circumstances.
Right to Data Portability Receive your data in a structured, machine-readable format where processing is based on consent or contract.
Right to Object Object to processing based on legitimate interests, including direct marketing.
Right to Withdraw Consent Withdraw consent at any time where processing is based on consent (e.g. marketing emails).
Rights re: Automated Decisions We do not make solely automated decisions that produce legal or similarly significant effects.

To exercise any of these rights, contact us at peelateam@peelanails.com. We will respond within 30 days. We may need to verify your identity before processing your request. There is no fee for exercising your rights, unless a request is manifestly unfounded or excessive.

EU Residents: If you are located in the EU, you also have the right to lodge a complaint with your local supervisory authority. A list of EU data protection authorities is available at edpb.europa.eu.

10. Complaints

If you have a concern about how we handle your personal data, please contact us first at peelateam@peelanails.com. We will do our best to resolve the issue promptly.

If you remain dissatisfied, you have the right to complain to the Information Commissioner's Office (ICO):

  • Website: ico.org.uk
  • Helpline: 0303 123 1113
  • ICO registration number for Peela Distribution Ltd: CSN0921804

11. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in law, our data practices, or business operations. When we make material changes, we will update the "Last updated" date at the top of this page. We may also notify registered customers by email for significant changes. Continued use of our website after any update constitutes acceptance of the revised policy.

12. Contact Us

Peela Distribution Ltd
2 Bold Street, Preston, PR1 7JT
United Kingdom

Email: peelateam@peelanails.com
ICO Registration: CSN0921804
Company Number: 17151782